Our founder, Juan David Cardona, reached a point in his life where the search for meaning, purpose, and authenticity became impossible to ignore. He paused, reflected, and decided to reconnect with the essence of who he truly was: a dreamer, a lover of life’s small rituals, a believer in human connection, and someone who always found beauty in sharing a great cup of coffee.

That journey led him back to his roots — to the traditions of his family, to the mountains of Colombia, and to the world of specialty coffee.